Enjoy or exciting are words that can be interpreted as sexual descriptors therefore to be avoided. Words like create and greatest should be used with caution, since they are associated with God.
Arabic calligraphy is a very creative art, where words can be written down by an endless number of forms. One has to be careful how an innocent logo would be interpreted. At one point Coca-Cola was going to be banned in Saudi because if you read the script in the mirror it can be read as No Allah, No God, but eventually that decision was overruled.